The Information We Collect
Personal information that you provide through the Website will be used to operate the Website, deliver the services you have requested, and inform you of other products or services from Supreme Horse Supplement and its affiliates that may be of interest to you. Supreme Horse Supplement may also contact you to conduct surveys or research regarding your opinion of current services or of potential new services. We only ask for as much Personal Information as is necessary to complete the activity you are requesting. As such, if you choose not to provide the Personal Information that we ask for, it is possible that you may not be able to participate in that activity or fully benefit from the functions of the Website.
Opting In and Opting Out
You will be asked to agree to receive communications about special offers or programs from Supreme Horse Supplement or our affiliated brands or divisions at the time you provide your email address to us. In the event that you provide your email address via a channel that does not include a mechanism for you to affirmatively Opt-In, such as by email, you agree that by providing your email address, you are choosing to Opt-In and that you will be responsible for opting-out of receiving future communications regarding special offers or programs.
We may also use standard web measurement and tracking technologies such as “cookies,” web server logs, or other statistics programs to collect Usage Information and track and record how you use the Website, which means that when you view the Supreme Horse Supplement Website, we may store some information on the hard disk of your computer. The purpose of a cookie is to tell the Web server that you have returned to a specific page. For example, if you register with the Supreme Horse Supplement Website, a cookie helps the Website recall your specific information on subsequent visits so you can more easily use the Supreme Horse Supplement Website. This data is anonymous and does not personally identify you. Usage Information helps us measure the success of the Website and its features or pages and to improve your online experience. Your browser may have an option that allows you to accept or reject cookies, or to receive notification when a cookie is sent. However, please note that the use of such restrictive browser settings may limit your use of the Website.
In addition, we may use web beacons (also known as “action tags” or “one pixel .gif files”) to recognize you when you visit the Website. We do not use spyware, adware or any other similarly intrusive software. We may also use other technology, called clear GIFs, to provide us with other important anonymous information, such as when an e-mail has been opened.
Use of Information Collected
We use your information for only the following business purposes:
- to provide the services you request;
- to respond to inquiries we receive from you or in connection with a transaction you initiate;
- to analyze, manage and improve the Website;
- to notify you of special offers and other services that we believe may be of interest to you or to send you current mailings (only if you have provided an Opt-In);
- to notify you that you have been selected as a winner of a contest or sweepstakes;
- to help us diagnose problems with our server or other technical issues relating to the performance of the Website; or
- for any other specific business purpose stated at the time you provide your information.
Disclosure of Your Information
We take commercially reasonable precautions and have implemented commercially reasonable technical measures intended to protect against the risks of unauthorized access to, erroneous disclosure of, and unlawful interception of Personal Information submitted via the Website. However, your email transmissions and/or other communications containing Personal Information may be unlawfully intercepted or accessed by third parties and/or the Website may be subject to hostile network attacks or administrative errors. We cannot and do not guarantee the security of any information transmitted over the Internet. Once we receive your Personal Information, we take steps that we believe are commercially reasonable to limit access to your Personal Information to only those employees and service providers whom we determine need access to the Personal Information to provide the requested products, services, offers or opportunities that may be of interest to you. However, even after we receive your Personal Information, we cannot guarantee that your Personal Information may not be accessed, disclosed, altered, or destroyed as a result of a breach of our commercially reasonable efforts or as a result of any other event beyond our reasonable control. Accordingly, we cannot and do not guarantee that your Personal Information is completely secure and safe from such risks. For the avoidance of doubt, WE expressly disclaim any representation or warranty, whether express or implied, with respect to ensuring, guaranteeing or otherwise offering any definitive promise of security in connection with your PERSONAL Information or Usage Information.
Special Note to International Users